I was entrusted with the Creative Direction and Design of Casumo's first ever dedicated studio build. It was a bootstrapped project and had a tight deadline from sketch to build. We knew we had to be very different from any live casino, avoid all the Vegas clichés and inject a dose of playfulness.
I was responsible for the overall look and feel, casting of dealers and their design of uniforms.
One of the most challenging and interesting projects I have worked on to date.